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Wonky Fruit and Veg Rules Re-Peeled

Brussels, 12th November 2008

Rules which dictate the size and shape of fruit and veg sold in our stores have been scrapped by the EU's management committee, Conservative MEP Timothy Kirkhope, said today.

European Agriculture Commissioner, Mariann Fischer Boel put forward plans to cull the existing 36 marketing standards which stipulate size and shape of a range of products, from apricots to watermelons.

The Commission is proposing to keep ten standards in place on fruits such as apples, pears and kiwis and vegetables such as tomatoes and lettuces, but shops will still be able to sell this mis-shapen produce as long as it is labelled appropriately.

Mr Kirkhope said:

"For the Commission to stop stores selling perfectly decent food during a food crisis is morally unjustifiable. Credit should be given to the EU Agriculture Commissioner for pushing through these proposals, and pointing out that this is a matter that should not be decided by the EU.

Food is food, no matter what it looks like. Consumers care about the taste and quality of food, not how it looks."

ENDS

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